Similarly, with a recession promising to cut into the profits of the Colorado Rapids, the club decided to begin offering ESL classes to Denver's sizable Spanish-speaking population. For $200, fans will get six sessions, class materials and tickets to Rapids matches. Rapids players and coaches will also be involved in teaching the course.
The program could provide a valuable public service, while offsetting losses from tickets and merchandise revenues during the recession. Plus, presumably the students will use these courses to find better employment -- if that's possible nowadays -- and the Rapids will have helped some new fans find more affluence. Bravo to the Colorado Rapids.